Important info: new event date Dancefair 2020!

After many sleepless nights we have finally made the tough decision to reschedule our upcoming event. The recent spread of the Corona virus impacts us all and as a result Dancefair as well. For obvious reasons we cannot take the risk to follow through with our plans to hold the event in the beginning of May, also considering the fact that many international visitors have already informed us they would not be able to attend.

We have therefore decided to reschedule Dancefair 2020 to Saturday October 31st - Sunday November 1st. We would kindly like to ask you to support our decision, as rescheduling the event also has far-reaching financial implications for us as organization. But most importantly: Dancefair 2020 is nonetheless taking place!

Of course we have also considered all visitors who potentially may be duped as a result of this decision. We have sent them a separate email with further instructions.

Please stay safe and see you all again in the weekend of October 31st - November 1st!

Best wishes,
Norman Soares & team

Welcome Back to Dancefair: Revealed Recordings!

With top artists such as Maddix, KAAZE, Dr Phunk, Sick Individuals, Suyano, Row Rocka, Manse, Tom & Jame and of course the head honcho Hardwell himself, it is safe to say that Revealed Recordings has been on the frontier of finding, developing and breaking new talent ever since its very inception.

On Sunday 10 May the musical powerhouse returns to Dancefair to make sure you can get closer to your favorite artists than ever before. What's more, the Dutch label imprint will throw their 10 year anniversary birthday bash the night before in TivoliVredenburg on Saturday night 9 May with one hell of a line-up! Best believe when we say that you definitely don't want to miss this so get your tickets here while you still can:!

What can you expect?

  • Get ready for an impressive Revealed Area where some of your favorite artists will showcase their DJ and music production skills, all day.
  • The chance to hand over your demo to the Revealed A&R team, get live feedback and of course the opportunity to get your track signed!
  • Meet up and connect with all the Revealed artists and ask them all your burning questions. 

First artist announcement is HERE!

We know, we know. It's been long overdue. So it shouldn't come as a surprise that we are THRILLED to finally announce the first artist names for Dancefair 2020. Of course we got more artists to be announced real soon but for now please help us give a warm welcome to:

  1. Piece by piece Mike Williams is conquering the world with his incredible melodies, club bangers and catchy radio hits. For every new song that Mike begins, the piano is the solid start and base. Because of that recognizable style and sound he creates, he got to play at the most famous festivals like; ULTRA, Tomorrowland, Parookaville, World Club Dome and Mysteryland (a.o).
  2. Magnificence have introduced the house sound fans around the world are longing for and so it comes as no surprise that the duo has enjoyed support from some of the biggest artistss. In 2018, Swedish House Mafia debuted the first Magnificence EP tracks during their long awaited reunion set at Ultra in Miami. The Swedish trio continue their support throughout all their 2019 shows. Axwell subsequently invited the boys to Stockholm for some fruitful studio time. Strong support has also been coming in from none other than Martin Garrix, who spent time in the studio with Magnificence and released their highly praised track ‘Closer’ on his imprint STMPD RCRDS.
  3. Music producer musicbyLukas & his partner Lauren Z. Ray were able to use social media to build their music careers & had one of the most supported tracks of 2019. They will show you how you can grow quickly on social media too by using analytics, being true to yourself & your brand, and creating content your audience will love.
  4. Raw Hardstyle Producer / DJ duo from Germany Riot Shift are notorious for their captivating on-stage energy, diverse sets and boundary-breaking productions. They are currently taking over the Hard Dance scene with their music and performances at the biggest indoor events and festivals worldwide.
  5. Multi-talented dance artist PHI NIX delivering an unique perspective on the scene. Her journey into dance music came to a flying start when she dropped her debut single ‘New Highs’ on the well-respected label ‘Bitbird’ of San Holo. Following up with high profile releases on labels such as Barong Family, Dimmak, Elysian and more, PHI NIX’ vision of female empowerment has been steadily inspiring and resonating with fans from all over the world.
  6. DJ Thera, the founder of Theracords, has an incredible and impressive resume. He is known for his significant, unique style and positive, energetic attitude. There is no other artist who provides such amount of energy on stage, which is something you will have to witness yourself to believe it. His performances have taken him to Canada, Australia, Russia, Spain, Chili, USA, Czech, France and even Ukraine. With over a decade of experience in Hardstyle Dj Thera is prepared to pioneer yet another new age in Hard Dance Music.
  7. Aversion was introduced to the world of Hardstyle at the young age of 14, in large part due to his older brothers who loved the genre. In due time he decided to take a shot at producing his own music to create a sound with an energetic melodic force that had both drive and energy. Effectively bridging the gap between Rawstyle and Euphoric, making pure untamed Hardstyle. Growing as both a producer and DJ, Aversion is bringing his energy and passion to crowds all around the globe.
  8. The ‘Unseen OAK’ is not that unseen anymore. Since arriving to the melodic deep house scene in 2016 with his debut single “Promenade”, UOAK has been receiving stellar support from artists and dance music platforms worldwide. His combination of Dutch and German heritage resounds in his music: solid deep house with sparks of light throughout, making each song a late night club filler, yet perfectly suitable for daylight chilling. As resident mixer of mixtape platform, Sekora label owner, curator of Melodic Deep House and a welcome guest at several Dutch and international events, he has been building his live skills to bring the world a refreshing deep house experience, one set at a time. Peace of mind and beautiful locations are at the roots of this tree.
  9. Project North is the artist duo by Josh Brust & Jeroen Dekker. With several releases on major labels and lots of releases under their own imprint, Actuation, they have lots of experience as artists in the music industry. Project North can tell you anything about music marketing that will help you to make the right moves in your artist career.

Corona Virus Update: Dancefair 2020 rescheduled!

Update: due to recent developments regarding the spread of the Corona virus we have decided to reschedule to 31 October - 1 November 2020. All tickets purchased via our regular website will automatically be changed to tickets for 31 October and/or 1 November. Please note: you will not receive a new ticket. Example: in case you purchased a ticket for Saturday 9 May this ticket will now be valid for Saturday 31 October.

In case you have purchased a ticket and cannot attend the conference on our new event dates, please let us know by sending us an email at We will then look for an appropriate alternative.

Please stay safe and see you all again in the weekend of October 31st - November 1st!

Best wishes,
Team Dancefair


Hereby we would like to let you know that the Dancefair team is actively monitoring warnings from the European Centre for Disease Prevention and Control (ECDC) and other governing agencies regarding the Coronavirus situation, and putting contingency plans in case action is required. As of now, we intend to hold Dancefair 2020 as planned, but we will make sure to update attendees and partners in the event that these plans change. The health and safety of our conference attendees is and will remain our highest concern in making future decisions about the conference.

For up-to-date information on the ongoing situation, please make sure to visit the website of ECDC here

3 more days until first program launch!

In recent years we've been fortunate to have welcomed some of the biggest artists and speakers from the industry to our conference: Armin van Buuren, Hardwell, San Holo, Martin Garrix, Laidback Luke, John Christian, Oliver Heldens, Lucas & Steve, Sam Feldt, Frontliner, Brooks, Luca Pretolesi, Maarten Vorwerk, Blasterjaxx, Dannic, Sick Individuals, Mike Williams - the. list. is. endless.

So it only makes sense that the biggest question on everyone's mind is: which artists and speakers will join Dancefair this year?

Well the good news is: the wait is almost over! We have been working very hard behind the scenes to offer you a wide variety of great artists and speakers from all electronic music genres and on Monday 9 March we will (finally) announce the first names!

Beware though: after Monday, tickets may run out fast so get yours here - while you still can!


Demodrop returns: still the best place to get your music discovered!

There are a lot of things to be thankful for but one of the things that we love the most about our event is that every year we actually help many artists get signed. Last week for instance we found out on social media that Belgian DJ / producer duo Calumny got their very first deal with 2-Dutch Music Group, the home of international superstars such as Brooks, in 2018 - on our very own demodrop!

You may wonder: what does this have to do with you? Well, everything! On 9 and 10 May you can get in direct contact with some of the biggest record labels in electronic music: from Spinnin' Records to Armada Music, from Revealed Recordings to STMPD RCRDS, from Protocol Recordings to Future House Music, and from No Copyright Sounds to Enter Records. Bring your demos and receive live feedback from professional A&Rs, get tips and tricks and if it all pans out you can also get your song signed with your favorite label!

As if that wasn't enough reason already to attend we may even have some tricks up our sleeve so stay tuned for more exciting news. Whatever you do, make sure to get your tickets and your demos ready!

Dancefair welcomes FL Studio as main sponsor!

FL Studio doesn't need no introduction, but they do deserve a major shout-out! We're thrilled to let you know that similar to previous editions FL Studio, one of the world's biggest Digital Audio Workstations (DAWs), will once again join our conference as main sponsor!

In recent years FL Studio has co-hosted some of our biggest masterclasses including a who's-who of high-profile producers and artists such as Dirtcaps, Brooks, Loopers, Tom Swoon, Sandro Silva, Maddix and many more. Missed it? No worries, we got you covered! Check out below footage of Alvaro's legendary masterclass or go here for a full playlist of masterclasses.

We're both happy and thankful to FL Studio for their continued support and look forward to yet another incredible event!

FOMO is real: 10 reasons why you NEED to attend Dancefair 2020

You hear it time and again: check out this party, go to this conference, don't miss this festival. And if you're anything like us you also occasionally catch a serious case of FOMO - that exasperating fear of missing out. Now we don't want to get you too frightened but we do have a couple of reasons why you should not be missing out on this year's Dancefair:

  1. all your favourite labels are present. Yes, that's right. STMPD RCRDS. Revealed Recordings. Spinnin' Records. Armada Music. Dim Mak Recordings. Protocol Recordings. Scantraxx Recordz. Future House Music. No Copyright Sounds. Enter Records. The. list. is. endless. Oh wait, did we miss a label? Let us know so we can make sure we are definitely not missing anyone!
  2. We have the biggest demo drop on the planet. One hundred plus labels are present for two full days to listen to your demo, give professional feedback, share tips & tricks and A&Rs who want to network with YOU.
  3. Every year we have some of the hottest artists in electronic music attending. Boasting a line-up of artists such as Nicky Romero, Laidback Luke, Armin van Buuren, Martin Garrix, Hardwell, San Holo, Oliver Heldens, Sam Feldt, Mike Williams, Frontliner, Da Tweekaz, Sub Zero Project, we don't think these artists need any further introduction. This year however we got some very special surprises so we figure it's best to stay tuned.
  4. The gear expo is ri-di-cu-lous. With 8,000 sqm event space we already have a humongous expo floor but the best part is the best and biggest brands in pro-audio doing giveaways, product launches, demos and other brand activations. Need we say more?
  5. 200+ masterclasses by real industry professionals including mixing and mastering engineers, music attorneys, artist managers, collective rights organisations, label heads, A&R managers and DSPs. If you thought you knew something then think again; there is always more to learn and what better way to stay up to date on the latest trends and technologies than attending our seminars, panels and workshops?
  6. the parties. We can't give too much away but this year we finally have an evening program as well. Recently Revealed Recordings announced their 10 year anniversary in TivoliVredenburg with performances by none other than Mike Williams and Sick Individuals and more artists to be announced soon. Of course we will announce more parties soon but if you are looking for a place to party after our conference rest assured we got your back!
  7. more focus on tech. That's right, the music industry has always been on the forefront of new technologies. Whether it's streaming platforms, social media or A.I., artists and music managers often are the first to create their own cryptocurrency, jump on the latest app or to embrace the newest inventions in blockchain technology. It's only right then that we give more tech companies a platform in our exhibition, inviting high-level executives in social media and streaming platforms to our panels and providing a networking space for brands and artists to get familiar with the latest trends in music and tech.
  8. if you listened to Beyonce in 2011 you already know who run the world. But girls don't only make the world go round, no; a lot of ladies also run the industry. So for our 2020 conference of course we have to represent as well: expect female managers, female artists, female producers and female entrepreneurs to tell their side of the story, share tips & tricks and empower upcoming young women to keep chasing their dreams.
  9. last year Marshmello made history with his first-ever in-game concert and a stunning 10.7 million people in attendance. Steve Aoki in the meantime owns stakes in esports leagues. Monstercat, Spinnin’ Records and Fool’s Gold all work with Twitch to build a royalty-free music catalogue for live-streamers. In other words: esports is bigger business than ever. The good news? For our brand new edition we wanna help you get involved!
  10. we are more international than ever before. With speakers and visitors coming from as far as the US, UK, Mexico, Brazil, India, China, Japan, and elsewhere, we help you get connected to industry professionals from all over the world.

Spinnin' Records Returns to Dancefair

Last year the one and only Mr Belt & Wezol, Bolier and Deepend took the stage on Spinnin' Records Academy to show the next generation of producers and DJs the ropes. In case you missed it: no worries, we got you! Grab a seat and watch the full thing here.

Now we are thrilled to let you know that Spinnin' has confirmed that they will host again an entire area at Dancefair 2020! What topics should they discuss? Who should they bring along this time around? Let us know by dropping your comment below and we look forward to seeing you in May!

1-Day Conference Tickets Now Available!

This year marks the 9th edition of Dancefair and we are thrilled to let you know that ticket sales have been through the roof! Today we have released our day-only tickets so if you can only attend the conference on Saturday or Sunday, now is your chance... Click here and get yours today! We look forward to welcoming you to Utrecht on 9/10 May!!