Music Professional? These are the topics not to miss

(Upcoming) music professionals, we’ve got you covered!
This year we have a brand-new area called Dancefair PRO, especially for artists and entrepreneurs who already launched a career in the music industry and are devoted to work on their development as a music professional. So do you want to start your own record label, are you looking for legal advice, do you want to become an artist manager or do you want to learn everything about the latest trends and innovation in the music business? Then this is the right place for you!

We have an impressive selection of leading industry professionals to tell you how to skyrocket your career in the music industry. Become inspired by successful entrepreneurs like nightlife lawyer Bjorn Schipper (Schipper Legal), media agency owners Wesley Verhey (Blue Oaks) and Yassine Seghrouchni (YourBrandHub), record label owner Sebastian Bronk (GOONS Music) and many more. To make your life easy we’ve picked a selection of 8 seminars that you don’t want to miss.

1. SUBMIT MUSIC TO SPOTIFY OFFICIAL PLAYLISTS
Area 5 – Dancefair Pro – 13:30 till 14:15 – Saturday

Ever wondered how to get your music featured in one of the official Spotify playlists? With Spotify’s new submission system, every artist big or small has the ability to submit their music to the Spotify curation team and get featured in some of the biggest playlists on Spotify.

What you will learn:
• Submit music to Spotify curators
• How the new submission system works
• Strategies to stand out and get featured
• Improving your chance of success
• Q&A, ask Wesley anything

2. CHALLENGES AND OPPORTUNITIES OF SOCIAL MEDIA AND MUSIC
Area 5 – Dancefair Pro – 14:45 till 15:30 – Saturday

Yassine Seghrouchni, founder and CEO of YourBrandHub, will take you through the YourBrandHub process of digital marketing and strategy that they run for Facebook, Whitevilla, Tiesto, BMG Publishing, John Christian, Tony Junior and many more. Covering all topics from human psychology and algorithms on social media, to setting up successful campaigns with the right data and audience targeting.

What you will learn:
• Technology and our Brain
• How important is online in Music at the moment?
• Instagram, Facebook, Spotify insights and advertisement
• How to specifically create a good online strategy
• VIRPP platform ‘get your music discovered’
• Review Cases from the audience together

3. MENTAL HEALTH: BEYOND THE HYPE!
Area 11 – DDJF – 15:45 till 16:30 – Saturday

With the tragedy around Avicii, mental health was on the agenda in the music industry last year. Esther van der Poel started more than 4 years ago with her own coaching practice for artists and creative entrepreneurs. At that time, it was a huge taboo to talk about mental issues in the music industry. Where do we stand now and what has happened in the meantime? Do bookers and managers indeed take mental health of their artists more seriously? How do artists deal with their mental health and how well is the next generation of artists prepared for this? What steps are still to be taken and what can be gained in the area of ​​mental health?

Esther van der Poel, together with her guests and ‘lawyer of the night’ Bjorn Schipper, creates an interim balance in this interactive panel. Join us!

What you will learn:
• How does the counterfeit music industry look at mental health?
• The importance of the mental health of artists
• How prepared is the new generation of artists about mental health?
• What can be gained in the field of mental health?

4. THERACORDS: 10 YEARS OF THERACORDS LABEL PANEL
Area 4 – Hardstyle.com – 12:15 till 13:00 – Sunday

This panel will be a conversation between DJ Thera, Geck-o, Aversion (Theracords labs) and Bram, the label manager of Theracords. Thera and Geck-o are going to tell how the label was founded, whilst Bram will talk about the continuous developments and innovations of the label. Aversion, at his turn, is going to talk about the future of the Theracords label and the sub-label Theracords Labs. At the end of this conversation, there will be more than enough time and space for the public to ask questions. 10 years of Theracords: Past, present and future!

What you will learn:
• Why and how Theracords came to be.
• Developments and innovations of Theracords.
• Where will Theracords go to?
• Ask your questions!

5. JON SINE: CREATING YOUR OWN PATH IN THE MUSIC INDUSTRY
Area 5 – Dancefair Pro – 12:45 till 13:30 – Sunday

Jon Sine has been vlogging his daily life for years. Throughout this process, he shows you all the obstacles he overcame, and successes and goals he achieved. Jonathan will highlight the most important lessons he has learned throughout the way.

What you will learn:
• Create your own path and being unique
• Work ethic and consistency
• Building a brand
• Connecting with the right people
• Building a business and employing people
• Planning future steps

6. HOUSE LEGENDS VS. YOUNG TALENT
Area 5 – Dancefair Pro – 16:30 till 17:15 – Sunday

How do these Legends of House music stay active in the dance industry for so long, and why isn’t it being taken over by young talent.? An in-depth panel with some of most icon names in House music. Hosted by Jaydee.

Panel guests: Roog, Jaydee, Rene van der Weijde, Marcello, Flor, Riley Misere, Lucien Foort

What you will learn:
• Staying relevant in the dance industry
• Year of experience from House legends
• Tips & Tricks to stay ahead

7. SEBASTIAN BRONK: HOW DOES A LABEL WORK?
Area 17 – Klash – 14:45 till 15:30 – Sunday

Sebastian Bronk is going to talk about running a label and all the stuff that is connected to a label. What are the do’s and don’ts when it comes to sending your demo? Is SoundCloud dead? how do you pitch your tracks to Spotify?

What you will learn:
• What is going on inside a label. And how is it to run a label?
• Sending a demo: what you should and shouldn’t do
• What about SoundCloud? Is it dead yet?
• How to pitch your tracks to Spotify

8. BINDU DE KNOCK: THE ABBEY ROAD TO SUCCESS
Area 6 – Abbey Road Institute – 16:00 till 16:45 – Sunday

Music & entertainment lawyer and Abbey Road Institute lecturer Bindu De Knock will talk you through all the stages at Dancefair. How to find the right people for your team, what do they offer, and how will they help you do the most important thing: focus on your music. After all, the team should work for you, not against you – because next to passion and the right team, there’s a lot of hard work that goes into building a music career. The (Abbey) Road to Success!

What you will learn:
• Finding the right people for your team
• Who do you need at what point?
• Building a music career

Last tickets are available here

Attend yourself on our official Facebook event here